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Home Mobile Optimised Websites

Mobile Optimised Websites

Mobile optimisation used to often involve building a dedicated mobile application running parallel to a client’s main website.  The more modern approach is to make a client’s website ‘responsive’, meaning it is responsive to the size of the device it is being viewed on.

This means the website visitor sees the same website whether they are browsing on a laptop, tablet or mobile device.  The structure of that website detects the size of the screen being used, and re-structures accordingly.

Visitor Experience

The biggest benefit is to the website visitor. Instead of having to ‘pinch to zoom’ and pan side-to-side to read a wide layout, the webpage adapts to the width of the device, improving legibility, making the visitor more likely to remain on the website.

Many clients see more visits from users on tablets and mobile devices than visit using desktop computers or laptops. This highlights the importance of ensuring your website is optimised for small screens.

Optimised websites will usually have a dedicated mobile menu, accessible via an icon.  On a desktop view a menu may appear when hovering over it.  On a mobile device however we do not have the hover effect to rely on.

Search Engine Benefits

Google recently announced that mobile optimisation would be included as a ranking factor for websites in their search results.  A visitor searching on Google using a mobile device, is more likely to see a mobile optimised website higher up the search rankings.

Another key factor Google considers is page speed for mobile devices, so it is important to ensure mobile optimised websites are not slowed up by slow loading high resolution images.

How We Can Help

All new websites we work on are optimised for mobile as standard.  We can also ‘retrospectively’ optimise existing websites and implement a mobile menu for most sites. Contact us to see if this is possible with your existing website.

Case Study

Marches Care

Take a look at Marches Care on a tablet or mobile device to see how the website adapts and introduces a mobile menu on smaller screens.

Read More

 

Sep 7, 20187pxadmin
What We Do
  • Website Design & Development
  • E-Commerce
  • Mobile Optimised Websites
  • Event Booking Websites
  • WordPress Development
  • Website Hosting & Security
  • Why Choose Us?
Client Feedback
We’ve worked with Seven Pixels for the last five years on two website designs and would have no hesitation in recommending their services. In fact we see them almost as a partner more than a supplier…
Johanna FranksLove Frankie
I can’t praise Seven Pixels highly enough. Seven Pixels staff are always on hand to give quick, concise, friendly and intelligible responses / assistance when requested.. ..We would urge e-commerce businesses to take full advantage of Seven Pixels’ unparalleled customer service, at Bike Adventures we will continue to do so!
Dominic CassidyBike Adventures
We are extremely pleased with the work completed by Seven Pixels – they were very responsive, worked closely with us to identify our goals, and the finished sites are easy to edit and achieve our business aims. Full marks!
Sarah JonesLandScope Engineering
Seven Pixels were very friendly and extremely helpful when we needed a website for my salon. I’m very pleased with the finished site and I would recommend them to anyone.
Angela JonesTrims Hairdressers

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